CBS Outdoor Canada is now offering a mobile website to clients and has redesigned its existing website, which now features an interactive web mapping program.
When visiting CBSOutdoor.ca using a mobile device, clients are redirected – with some geolocation magic – to the CBS Outdoor office that’s closest to their geographic location. There they can check out a photo gallery of outdoor advertising campaigns in their vicinity.
The local theme carries through on the full website, which has been enhanced with a boost of local content. It now has a categorized photo gallery and allows users to access all of CBS Outdoor’s departments, such as creative, sales and research.
For clients that want to find the company’s out-of-home media inventory across the country, they can create a quick location request using the interactive mapping tool.
The revamped site also includes information about CBS’s advertising opportunities, including market coverage detail, and production specifications.