Natalie Larivière has been appointed executive vice-president and chief operating officer of V Interactions, a Quebec-based TV production and broadcast company.
Mostly recently president at TC Media, a position she left last month, Larivière will oversee V Interaction’s TV operations and digital platforms. She will also help the new company with strategic development and its growth.
Larivière, who will step into her new position on Aug. 1, said in a release that she looks forward to working with V “to advance the expansion of this bold, forward-thinking company that produces entertainment centered squarely on innovation and, more specifically, on Quebec-based talent.”
She was previously president and chief executive officer at Quebecor’s book publishing group. She has also worked at Archambault Group and the National Bank of Canada.
