CTV’s coverage of the NFL’s divisional round playoff games attracted an average of 1.6 million viewers this weekend – a 15% increase over the previous year – according to preliminary data from Numeris.
Sunday’s game between the Pittsburgh Steelers and Denver Broncos was the most-watched program of the weekend, with 1.8 million people tuning in to see Peyton Manning guide the Broncos to a 23-16 victory.
Saturday night’s OT thriller between the Arizona Cardinals and Green Bay Packers – a 26-20 Cardinals victory that is already being hailed as one of the best playoff games ever – attracted 1.6 million viewers.
The games between the Seattle Seahawks and Caroline Panthers and Kansas City Chiefs and New England Patriots each attracted an average 1.5 million viewers.
In total, more than 15 million unique viewers have tuned into CTV, TSN and French-language service RDS for coverage of the NFL playoffs, which continue this weekend with the Conference Championships on CTV and RDS.