It was a big night for Jungle Media, Leo Burnett Toronto and 16 other agencies that walked away with Gold M trophies at the 2015 Media Innovation Awards in Toronto on last week.
Over 550 members of the Canadian media and marketing industry gathered at the Westin Harbour Castle. Winners traveled to Toronto from across the country to pick up their Gold Ms including B.C.-based agency Camp Pacific, which won gold for its client Destination British Columbia.
This year Marketing carried a tally system over from the Marketing Awards, awarding agencies five points for Gold MIAs, three points for silver and one point for bronze. At the end of the night, our most awarded agency was Touché! Montreal, which walked away with four gold, five silver and three bronze MIAs for its innovative work in 2015.
In the end though, the night belonged to the team from Jungle Media and Leo Burnett Toronto, whose #sharethebathroom campaign for IKEA Canada won five Gold M trophies and the coveted Best of Show title. For a look at the winners’ photos for all of our gold agencies in 2015, head over to our Facebook page.
