Former Canadian Business magazine executive editor Carol Toller has been hired as Pilot PMR’s first editorial director.
Toller, a National Magazine Award winner, will focus on strategic communications and brand development.
Her journalism experience includes senior roles at The Vancouver Sun, Report on Business Magazine and The Globe and Mail, where she edited various sections of the paper and later oversaw its weekend edition.
Toller has a “remarkable ability to distill complex ideas, themes and issues into compelling narratives. It is an essential strength in today’s crowded marketplace,” said David Doze, founder and CEO at Pilot PMR, in a statement.
Pilot’s clients include the Creative Destruction Lab (Rotman School of Management), TEDxToronto and Credit Unions of Ontario.
