Quebecor shutting down English weekly paper Montreal Mirror

Montreal is losing its second free weekly cultural newspaper in weeks with Quebecor‘s decision to close the Montreal Mirror, resulting in the layoff of seven employees and transfer of two others. Quebecor subsidiary Sun Media said Friday that the current edition of the Mirror will be its last. “The growing popularity of digital media and […]

Montreal is losing its second free weekly cultural newspaper in weeks with Quebecor‘s decision to close the Montreal Mirror, resulting in the layoff of seven employees and transfer of two others.

Quebecor subsidiary Sun Media said Friday that the current edition of the Mirror will be its last.

“The growing popularity of digital media and communications has irremediably changed the context in which free cultural weeklies operate, bringing about economic challenges which have unfortunately compromised the Mirror‘s viability,” Sun Media said in a news release.

The Mirror was launched in 1985 and was purchased by Quebecor in 1997.

Another free cultural weekly, Hour Community, was closed last month by owner Communications Voir. Launched as Hour in 1993, its was renamed in April 2011 as a smaller rival to the Mirror.

Sun Media publishes more than 15.1 million free and paid newspaper copies each week. Its 36 paid-circulation daily newspapers and six free dailies operate in nine of the 10 largest urban markets in Canada.

Media Articles

As Prime Minister, Kellie Leitch would scrap CBC

Tory leadership hopefuls are outlining their views on national broadcaster's future

‘Your Morning’ embarks on first travel partnership

Sponsored giveaway supported by social posts directed at female-skewing audience

KitchenAid embraces social for breast cancer campaign

Annual charitable campaign taps influencers and the social web for the first time

Netflix debates contributions with Canadian Heritage

Netflix remains wary of regulation as some tout 'Anne' and 'Alias Grace' partnerships

Canadians warm up to social commerce

PayPal and Ipsos research shows "Shop Now" buttons are gaining traction

Online ad exchange AppNexus cuts off Breitbart

Popular online ad exchange bans site for violating hate speech policy

Robert Jenkyn is back at Media Experts

Former Microsoft and Globe and Mail exec returns to the agency world

2016 Media Innovation Awards: The complete winners list

All the winning agencies from media's biggest night out!

A CEO’s tips for using DIY video in consumer marketing (Column)

Vidyard's Michael Litt argues against outdated 'text tunnel vision'