Bell Media is bringing a certain “je ne sais quoi” to some of its morning weather reports this week.
As part of an advertising partnership with luxury tour and river cruise operator Scenic Tours, Canada AM personality Jeff Hutcheson and CTV Morning Live Vancouver weathercaster Marke Driesschen are delivering their daily weather updates from the south of France.
Travelling on a Scenic Tours luxury “space ship,” the CTV personalities will visit destinations throughout southern France, including Ardeche, Lyon, the walled city of Avignon and famed wine region Châteauneuf-du-Pape.
The segments will show off Scenic Tours amenities including personal butler service and multiple dining options.
Scenic Tours is also offering viewers the opportunity to win a two-week, all-inclusive river cruise through the south of France. Details will be revealed during Canada AM and CTV Morning Live Vancouver, as well as online at CanadaAM.ctvnews.ca/scenictours or CTVVancouver.ca.
“We are so pleased that Canada AM and CTV Morning Live have chosen our luxury ships and popular south of France itinerary as the backdrop for their daily weather updates,” said Lisa McCaskill, vice-president sales and marketing, Canada, for Scenic Tours, in a release. “We are thrilled that viewers across Canada will be able to get a truly wonderful feel for the region and the Scenic Tours experience.”
