Dervla Kelly has been named vice-president, marketing and public relations at Shaw Media, following organizational changes made by the media company late last week.
The move represents an expanded role for Kelly, who was previously head of corporate communications and network publicity. Kelly’s responsibilities now include public relations functions within Shaw Media, trade marketing, distribution marketing, social media and media planning.
It’s just one of several changes made by Shaw Media. Among them:
Christine Shipton has been named senior vice-president, chief creative officer and will lead Shaw Media’s brand marketing, digital and content activities.
Greg Treffry has been appointed vice-president, business development and digital strategy, responsible for the assessment of new technologies, business opportunities and partnerships.
In addition, Jessica Gold, publicity manager, dramatic channels and Global Television, has left the company. “She was a valued member of our team for many years and one of the best in the biz – she will be missed,” Kelly says.
