The National Post and t.o.night, a free Toronto evening commuter newspaper published by t.o.night Newspaper Group, have joined forces to launch a branded Financial Post business section in t.o.night.
Every weekday evening, content from the Financial Post and FinancialPost.com will appear in the new section.
This partnership will allow the Financial Post to reach t.o.night’s audience of young, urban professionals, said National Post publisher Douglas Kelly in a release.
John Cameron, t.o.night’s publisher, added that his newspaper has wanted to expand its business section to “better reflect our downtown readership.”
Available in a downtown distribution network that includes handlers, boxes and pedestrian billboards, t.o.night features news and entertainment content.