The worlds of entertainment and lifestyle just got a little closer in Canada thanks to the recent announcement that Tchad Quarterly and Tribute Entertainment Media Group have entered a cross-promotional branding and media partnership.
Tchad Quarterly, an independently owned Toronto-based lifestyle coffee table book, is now the official cross-promotional arm for Tribute Entertainment Media Group, the publisher of in-theatre movie magazine Tribute Magazine and Tribute.ca, both of which have new lifestyle sections as a result of the partnership.
As Tribute’s main promotional and media arm for Canadian and global lifestyle, Tchad Quarterly (pronounced “chad”) will have exclusive media access to movie releases, studio and music happenings, and Toronto International Film Festival media interviews. In turn, Tchad’s lifestyle-focused content will be published in Tribute’s online and print versions.
Tchad Quarterly co-founder George Sully commented in a release that “infusing both our brands within each other’s publications only helps obtain a new audience while enriching our content for our faithful readers.”
Founded in 2007, Tchad Quarterly targets affluent urban readers with art and lifestyle-focused content, covering topics from music and fashion to design and travel using a minimalist layout.
Tribute Entertainment Media Group has covered the Canadian movie industry for more than 30 years. More than 500,000 copies of Tribute Magazine are distributed to more than 160 theatres each month, with 1.8 million readers per copy.