Content marketing exploded in 2015, bringing with it a new lexicon to define the creation, promotion and measurement of branded content.
You could spend weeks sifting through data on thousands of editorial stories, hundreds of brand sponsored stories and dozens of reports. Luckily, we did that part already so that you wouldn’t have to.
Without further ado, here’s your Content Marketing Cheat Sheet to help you create great stories in 2016. You can also download the cheat sheet by clicking here.