You’re a marketer who wants to get into programmatic. Don’t know where to start? Don’t know your DSP from your DMP? No problem.
Marketing has compiled its second annual Programmatic Landscape poster, complete with interactive, step-by-step explanations of how brands can find the best venues in this fast-changing arena.
This year’s poster not only includes glossary definitions and questions designed to get the best inventory for your investment, it provides a comprehensive list of the most prominent companies in the space — both in Canada and abroad.
View and interact with the full poster, available now at MarketingMag.ca. And watch for the special pull-out print version in the December issue of Marketing.