1. Blackberry takes a hit in brand value study
Most of Canada’s biggest marketers weathered the recession well with their brands gaining value, according to the latest research from Brand Finance.
2. CTV will not order new season of So You Think You Can Dance Canada
So You Think You Can Dance Canada has been cancelled. A CTV spokesman confirmed that the network will not be ordering a fifth season of the televised dance competition.
3. Ross named VP digital sales to expand Score Media in U.S.
Ethan Ross will lead Score Media‘s newly formed New York sales office as vice-president of digital sales as the sports media company looks to expand its brand where baseball, football and NASCAR rule.
4. ETalk’s TIFF marketing partnerships
Bell Media’s flagship entertainment show ETalk has announced a who’s who of corporate partners for its coverage of the 2011 Toronto International Film Festival (TIFF).
