Here are four ads you must see because…
NIKE
… there’s a whiff of Requiem for a Dream here, but still works to motivate viewers, as most Nike commercials do.
VOLKSWAGEN
Original use of a “translator.” We just wonder how many takes it took to get the timing bang on…
AIR NEW ZEALAND
… advertisers need to realize casting a celebrity (in this case quasi celebrity) doesn’t always work. The Hoff getting hassled by spokespuppet Rico in this interview-style spot is nothing short of creepy.
CAPTAIN MORGAN
… this is rumoured to be the last commercial from the “To Life, Love and Loot” campaign that launched earlier this year. The effort from New York’s Anomaly finally replaced oft seen frat boys with cool, gritty swashbucklers.