From Morning Filter (Sept. 13, 2013)
Subway hosts a fashion show
Alexander Wang, Betsey Johnson, Oscar de la Renta and … Subway? It may be a peculiar addition to the addition of fashion brands that showed garments on the New York runways this season, but the quick-service restaurant hosted a presentation of dresses created out of sandwich wrappers and other materials found in its restaurants. Delicious!
[Read more via ClickZ]
Canadian startup offers advertisers a mix of SEO and social
A Montreal-based startup called Wajam has created an app that pairs advertisers with social search. The app adds a layer of results to search engines like Google and Yahoo to show users which search results their friends have shared. It also partners with advertisers like Shopping.com to show products friends have shared.
[Read more via Tech Vibes]
The cutest promotion you’ll read about today
A small town in New Hampshire is rewarding students who get good grades with free pizza. It’s one slice of pizza per A and one large pizza for a straight A report card. As a reward for its adorable smarty-pants promotion the Greenville House of Pizza hit the front page of Reddit and is now getting covered in the mainstream media.
[Read more via Gawker]
Brown is leaving the Beast
Famed editor Tina Brown is leaving her post as editor of The Daily Beast, which she started in 2008. Opinions over what led to this step and how Brown did (or didn’t) keep up with the changing media landscape are like Twitter handles—everyone’s got one.
[Read more PaidContent]
Disney tests second screen with Little Mermaid
Disney is updating the Little Mermaid viewing experience with a second screen app as the classic film gets a theatrical re-release. Movie-goers can download a special app and hold their iPads up to the screen to view additional augmented content–now they’ll just have to fight off whoever is sitting behind them.
[Read more via Mashable]
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