Cue Digital Media has added to its online inventory in Canada through a new partnership with Viacom International Media Networks the Americas.
The partnership sees Cue become the exclusive Canadian sales representative for the online properties of signature Viacom brands including Spike TV, VH1, TV Land, Logo and GameTrailers.
In a release, Cue founder and CEO David U.K. called Viacom a “natural partner” that solidifies his company’s “dominant position” in Canadian online video and entertainment.
“Viacom’s hugely successful TV online brands… further increases Cue’s ability to deliver exclusive sponsorship opportunities and premium advertising environments for Canadian ad agencies and clients,” he added.
Cue Digital Media is the 8th largest online video company in the country, serving 183 million videos each month according to comScore Video Metrix. The company also produces online branded content.
The company represents leading online publishers including FunnyOrDie.com, CollegeHumor.com, TMZ.com and UFC.
