LATEST NEWS
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Canadian Tire, RBC link up on loyalty program after executive shakeup
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The Hive appoints Dino Demopoulos as CSO
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Susan O’Brien named chief transformation officer in Canadian Tire revamp
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Loblaw pits private labels against in-store rivals
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Agency Wins: Heineken chooses WPP as its global shopper and commerce partner
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Trade-war chaos an opportunity for food manufacturers: Charlebois
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Interac: Forty years and change
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The first rule of DEI: Don’t talk about DEI
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The rise of women’s sports
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Is neocultural the new multicultural?
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EQ Bank enriches its digital-first positioning with brand refresh
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William Thomas Digital appoints new chief growth officer
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Sephora names Courage as its new agency partner
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2025 CRC: The top Planners on what they had to unlearn about strategy
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Canadian Tire, RBC link up on loyalty program after executive shakeup
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Loblaw pits private labels against in-store rivals
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ChangeMakers appoints Ron Smrczek as its executive creative director
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Mekanism announces merger with Camp Jefferson and Jungle Media
April 2, 2025 -
Air Transat flies the ‘Canadien’ flag to push back at Trump
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Agency Wins: Heineken chooses WPP as its global shopper and commerce partner
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Sid Lee unveils new practice to bolster its specialized sports services
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Maybelline New York evolves product-focused marketing with WNBA collab
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2025 CRC: Canada’s top CDs on leading teams
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WestJet plays trickster again with April Fools’ Day billboard play
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‘Think Turkey’ puts focus on farmers with ‘I am Canadian’ nod
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2025 CRC: In conversation with the top CCOs
March 31, 2025 -
2025 Strategy Awards come into focus with jury announcement
March 31, 2025 -
Marketer Moves: New directors at KFC Canada, AFC Toronto
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NSL puts players front and centre for league launch
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Tourisme Côte-Nord appeals to Canadians avoiding U.S. travel
March 31, 2025
