BBDO Toronto and Juniper Park were the big winners at Thursday night’s Bessies, taking home Best of Show honours.
BBDO took home two Best of Show awards – one for its Rotisserie Channel specaialty channel for Cara Operation‘s Swiss Chalet brand (which also won gold in the Film for Television Single category), and another for “Touch The Rainbow,” its Wrigley Canada/Skittles campaign (which also won gold in Digital Film Campaign).
Juniper’s trophy was awarded for “Good Morning, Morning,” a PepsiCo spot for its Tropicana product that also won gold in Craft Film Cinematography.
Eighty-five submissions were shortlisted as finalists across 15 categories. Twenty-one of those won gold (not including the Best of Show winners), which we’ve listed below.
Related
• Bessies promo gets aaawkwaaard!
Film for Television Single
• Taxi Toronto‘s “Bobby Bishop” for the Hockey Hall of Fame
• DDB Canada/Toronto‘s “Anonymous” for Toronto Crime Stoppers
• BBDO Toronto’s “Running” for the Canadian Paralympic Committee
• Taxi Toronto’s “Flatties and Drummies” for Boston Pizza
Film for Television Campaign
• DDB Canada/Vancouver’s “Like Me, Wanna Baby, First Time” for Big Sisters of British Columbia Lower Mainland
• Taxi Toronto’s “Spring Playoffs” for Hockey Hall of Fame
• Leo Burnett‘s “Toques That Make You Look Good” for Raising The Roof
Digital Film Single
• BBDO Toronto’s “Cat” for Wrigley Canada
• Soft Citizen + Hard Citizen‘s “Shit Girls Say”
• Lowe Roche‘s “O.B. – A Personal Apology” for Johnson & Johnson
Digital Film Campaign
• Saatchi & Saatchi Canada‘s “@Random – Film Series for Tourette Syndrome” for the Tourette Syndrome Foundation of Canada
Digital Film Integrated Campaign
• Leo Burnett’s “Dig It! Get It!” for Procter & Gamble
• Red Urban‘s “Drive Until” for Volkswagen
• MacLaren McCann‘s “Gears of War 3- Butcher Shop” for Microsoft Canada
• Leo Burnett’s “James Ready Spelling Bee Lottery” for James Ready Beer
Craft Film Animation
• Lowe Roche’s “The Joy of Books” for Type Bookstore
• Township & Company‘s “Help Japan PSA” for ACT Responsible
Craft Film Casting
• Taxi Toronto’s “Flatties and Drummies” for Boston Pizza
Craft Film
• Target‘s “Secret Place” for Newfoundland and Labrador Tourism
Craft Film Sound Design
• RMW Music‘s “Running” for Canadian Paralympics
Craft Film Special Effects/Compositing
• Cundari‘s “Helipad” for BMW Canada
This annual award show honouring the best in Canadian television advertising is organized by the Television Bureau of Canada.
Remember this?
• Red Urban and DDB win Best Awards at Bessies (May 20, 2011)
